Titanium Dioxide, CI 77891, Titanium Dioxide (CI 77891)
Titanium dioxide
Titanium dioxide (CI 77891) is a white mineral pigment that is very stable and inert to the skin. In foundations, it provides coverage and helps adjust the shade, while in soaps and shampoo bars it brightens the base or creates white layers and patterns.
In sunscreens, it also acts as a mineral filter, but in our products we use it as a colorant. You'll find it in our soaps, shampoo bar and moisturizing foundations.
Did you know?: Titanium dioxide is one of the whitest pigments known - it is used in paints, paper and toothpaste, among other things.
Pigments and minerals