2025-07-16
Careup - what is our guiding idea in make-up?
Discover Careup - the revolutionary line of foundations from Ministerstwo that breaks all the rules so far. This is not an ordinary fluid…
Read moreThere are no more items in your cart
Discount code
Take advantage of our exclusive offers:
You will complete your order faster, check your order status and purchase history, and gain access to individual promotions.
Don't have an account? Register
Natural face foundation in Rose Macaron - a light shade with a cool, grey undertone.
Coverage: light to medium.
Natural finish with no mask effect.
Hydrates, firms, evens out skin tone and smooths.
95% ingredients of natural origin
Vegan cosmetic
Capacity: 30 ml
Glass bottle, eco paper box
Suitable for skin tones
Natural, moisturising face foundation in Rose Macaron - a light shade with a cool, grey undertone.
Suitable for fair, porcelain, cool complexions with pink undertones.
According to the colour analysis* carried out by LipLab, our foundation number 1 is a great match for winter and summer beauty types, but only those with very fair skin. It also works well for lightening a foundation that is too dark or too warm - it beautifully neutralises overly warm tones.
Fun fact: The lipstick colours that will suit you: all shades of pink - from dusty, light pink for summer types to juicy raspberry for winters.
*Colour analysis shows which colours harmonise with your natural beauty. In makeup, it helps you choose the right cosmetic shades and makeup style for a natural, understated effect that enhances your looks.
This is not just another fluid, BB or CC cream. It is a whole new category in the beauty world that makes your skin look as if you had just applied a rich cream, while perfectly evening out its tone.
Careup fluid is easy and comfortable to apply and blend with a sponge, brush or fingers. It does not settle into wrinkles, clog pores or weigh the skin down.
It provides light to medium, buildable coverage. There is no "mask" effect, and the natural finish leaves the skin looking radiant and glowing, as if after a rich cream. It offers standard wear - no base/primer or powder needed to make it last.
Careup natural foundation visibly evens out skin tone and effectively covers imperfections - reducing the visibility of discolourations, redness and pores.
It hydrates (a 9.6% increase), firms (a 6.4% increase) and leaves the skin soft and pleasant to the touch.
The Careup line of natural foundations combines makeup with skincare.
Foundations that don't pretend, don't promise miracles, don't pose as sunscreens and don't fill wrinkles. Instead, they let your skin be the best version of itself and look like skin - natural, fresh and healthy, as if after good skincare.
Thanks to the ingredients of natural origin in Careup face foundations, our fluids not only beautify but also hydrate and improve skin elasticity, as confirmed by tests:
- 9.6% increase in skin hydration,
- 6.4% increase in skin firmness.
Vegan cosmetic.
Instrumental test results:
+ 9.6% increase in skin hydration,
+ 6.4% increase in skin firmness.
Instrumental tests conducted by an independent laboratory on a group of 20 people aged 22-65. Test duration - 2 weeks.
Application test results:
- provides light to medium coverage,
- allows coverage to be built up gradually,
- leaves a natural finish,
- does not weigh skin down, does not create a "mask" effect, does not settle into wrinkles,
- reduces the visibility of pores, redness and discolouration - effectively covers imperfections,
- makes skin look radiant and luminous,
- stays on the skin for a suitably long time (standard wear),
- does not require a base/primer,
- leaves a feeling of hydration and makes skin soft and pleasant to the touch.
Application tests conducted by an independent laboratory on a group of 30 women aged 22-65. Test duration - 2 weeks.
Apply the foundation with your fingers, a brush or a sponge.
Apply using stippling motions, working from the centre of the face outwards. If needed, take more foundation and repeat.
To mattify and further set your makeup, use a loose powder.
TIP: Applying Careup with your fingers gives a fresh, natural look. You can add a little extra foundation to areas that need it (redder spots or those requiring more coverage), ideally with a small sponge or brush.
PRO TIP from Aleks San Sebastian - Make-up Artist: "Use Careup to 'soften' heavier foundations - mix Careup with a full-coverage, dry foundation to give your makeup lightness and a natural glow."
For external use only. Store in a cool, dry place away from light.
Ingredients (INCI): Aqua, Aloe Barbadensis Leaf Juice, CI 77891, Squalane, Coco-Caprylate/Caprate, Glycerin, Propanediol, Prunus Amygdalus Dulcis Oil, Polyglyceryl-2 Oleate, Polyhydroxystearic Acid, Zinc Lactate, Ascorbyl Tetraisopalmitate, Caprylic/Capric Triglyceride, Lactobacillus/Eriodictyon Californicum Ferment Extract, Pistacia Lentiscus Gum, Leuconostoc/Radish Root Ferment Filtrate, Helianthus Annuus Seed Oil, Tocopherol, Serine, Alanine, Glycine, Glutamic Acid, Lysine Hcl, Threonine, Arginine, Proline, Sodium PCA, Saccharide Isomerate, Hydrogenated Castor Oil, PCA, Magnesium Stearate, Magnesium Sulfate, Polyglyceryl-2 Stearate, CI 77491, Sodium Myristoyl Glutamate, Glyceryl Caprylate, Betaine, CI 77499, CI 77492, Benzoic Acid, Aluminum Hydroxide, Sodium Lactate, Citric Acid, Sodium Citrate, Potassium Sorbate, Sodium Benzoate, Sorbic Acid
Ingredients (translation): water, aloe leaf juice, titanium dioxide (pigment), sugarcane squalane, coconut-derived ester emollient, vegetable glycerin, propanediol, sweet almond oil, oleic acid and diglycerin esters, polyhydroxystearic acid, zinc lactate, stabilised form of vitamin C, caprylic/capric triglyceride, Yerba Santa bioferment, mastic tree resin, radish ferment, sunflower oil, vitamin E (tocopherol), serine, alanine, glycine, glutamic acid, lysine hydrochloride, threonine, arginine, proline, sodium pyroglutamate, saccharide isomerate, hydrogenated castor oil, pyroglutamic acid, magnesium stearate, magnesium sulfate, polyglyceryl-2 stearate, red iron oxide (pigment), sodium myristoyl glutamate, caprylic acid monoglyceride, betaine, iron oxide (pigment), iron hydroxide (pigment), benzoic acid, aluminium hydroxide, sodium lactate, citric acid, sodium citrate, potassium sorbate, sodium benzoate, sorbic acid
CAREUP foundations contain pigments of mixed origin: plant, mineral and synthetic.
Glass bottle + pump + eco paper box
Once empty, unscrew the pump and place it in the "Plastic" bin. Put the bottle in the "Glass" bin, flatten the box and place it in the "Paper" bin or the biodegradable waste bin.
MANUFACTURER: Bielun & Bielun sp. z o.o., ul. Sosnowa 6c, 71-468 Szczecin, Poland
E-MAIL: [email protected]
BEST BEFORE END: the best before date also serves as the batch number and can be found on the packaging.
If an allergic reaction occurs, please stop using the product immediately and report the reaction to us at: [email protected]
The scent, colour and texture of products may vary between batches.
To make sure the products you receive are always fresh, we only ship cosmetics with a shelf life of more than 6 months (except bath bomb halves and samples, which have at least 3 months). This does not apply to products marked as "Outlet" or "Short date".
The photos show sample arrangements featuring the product. The price does not include decorative elements and applies to 1 unit of the described product.
Effectiveness confirmed by research*
Careup foundations make the skin
* Instrumental tests conducted by an independent laboratory on a group of 20 people aged 22-65. Test duration - 2 weeks.
Key ingredients
Vitamin C
Ascorbyl Tetraisopalmitate - a stabilised form of vitamin C. An excellent antioxidant that brightens, helps protect against skin damage and shields collagen from degradation.
Complex of amino acids, sodium lactate and PCA
A complex of NMF components that keeps skin well hydrated and the stratum corneum in good condition.
Yerba Santa ferment extract
Effectively retains water on the skin's surface, boosting its hydration levels.
Aloe vera gel
Renowned for soothing irritation, regenerating the skin and providing hydration.
Sugarcane squalane
A multitasking emollient that penetrates deep into the skin, improving elasticity and softness. Strengthens the skin barrier and supports epidermal renewal.
Mastic tree resin
Stimulates the synthesis of the youth proteins klotho and FOXO. Boosts skin cell activity and firms the skin.
Sweet almond oil
A lightweight, fast-absorbing oil. Moisturises, supports epidermal renewal and soothes possible irritation and redness.
I'm thrilled! First of all: finally! Finally something for fair skin, but with cool undertones. I was starting to think I was doomed to foundations that are always too yellow. I'd been getting by with loose powder foundations, but I prefer liquid ones. And second: the way it melts into the skin! Incredible. Thank you!
It gives a strong glow, which I'm not a fan of, but that's a very personal thing. I "tone down" the shine myself with a mattifying primer and/or a translucent mattifying powder.
The colour blends completely into the face, I didn't see much difference between the two lightest shades. A good, fairly light formula, but it still gives coverage and evens out skin tone.
Amazing! Lightweight, spreads easily, doesn't cling to dry patches, covers evenly but not excessively, smooths just as much as needed, doesn't look mask-like, perfect for natural makeup even on mature skin like mine. If you're looking for heavy full coverage, this unfortunately isn't the product for you. I have shade 10 and it blends beautifully with my fair complexion, discolourations and redness in some areas. Absolutely wonderful!
A great combination of makeup and skincare. Gorgeous shade, blends beautifully, nice thick texture, light to medium coverage. I was worried how such a nourishing formula would get along with my combination skin, but it stays put really well, doesn't rub off or settle anywhere. The finish is very luminous and slightly oily, so on me it looks better once powdered. I'll happily buy it again :)
A very good foundation, it covers nicely while still being lightweight, looks natural and my skin stays looking fresh for a long time.
2025-07-16
Discover Careup - the revolutionary line of foundations from Ministerstwo that breaks all the rules so far. This is not an ordinary fluid…
Read more